Successful Websites

Starting out designing your new website is an exciting time, but also one that can be a bit scary. If you have looked up SEO at all you will be greeted with tons of interesting and lively names for things that you likely haven’t even thought of before. What’s a bot? What is keyword stuffing? What’s a doorway? What’s a hub? Luckily once you get going, these things make more and more sense and you’ll be on your way to including the good things while excluding the bad.

SEO or search engine optimization is something that you need to get really good at if you want your site to rank well with search engines. The better and more trustworthy the information is on your site, the better it will rank once someone starts a search. The better it ranks the better your site traffic and the better the site traffic, the better your site will become, especially if you are selling items. After all, you want people to shop at your site, not the one next in the search line.

We have all found ourselves on websites that are less than user friendly. You know the ones, they have a bad navigation, they don’t lead you to what you are looking for, the font is too large or too small and nothing is organized well. These pages usually don’t rank well, if at all, with search engines. They are annoying to be on, are useless and a waste of time.

Ideally then, what you want your site to be is the complete opposite of those. You want it to look nice, to look fresh, to be welcoming, to be full of information and to be easy to navigate. The last thing you want is a design that looks like a 4 year old did it as that is off putting, even for a site that sells toys. You want it clean, sharp and interesting for the consumer. After all, they can just click out of there if it’s not appealing and then where would you be?

Articles that pertain to what your site is about, using proper keywords and being informative and interesting will keep the guest’s attention. They will want to read more about their query. They will want to navigate around to find out more and they will likely come back again and again. Traffic equals success in websites.

Different Types And Purposes Of A Website

There are different sorts of websites that you can find on the web, and they are published online for different purposes. Individuals, enterprises and other entities aspire to obtain online presence using websites containing textual and multimedia information for relaying their personal or corporate message across the internet. The contents and design usually reveal the purpose or function of a certain website and these commonly fall into several categories. Below are some of the key categories of websites:

Business

Nearly all businesses these days, whether big or small, are now anticipated to have a website. Even local businesses nowadays have their own website because modern consumers expect businesses to be present on the web. Consumers normally turn to internet when they want to learn information about a business they consider dealing with. Businesses that are engaged in selling products and services usually perform transactions through their websites. Besides, a website is a great tool for reaching out to a broader range of potential and existing customers.

Marketing

A lot of websites concentrate too much on marketing. For instance, many article-focused websites are chiefly designed for marketing products. Moreover, online advertising shows up in numerous sites and is utilized to generate money online. Businesses usually prefer having websites, blogs and social networking profiles as a supplement to their website with the intent to promote their brands to broader range of people.

Informative

There are countless of informative websites existing on the web today. Reputable news media organizations today already use website as one of their primary publishing portals. Other sorts of informative website include those intended for particular kinds of information, such as how to perform a certain task or project and online information sheet on a specific subject.

Creative

Websites and blogs are also used for publishing or showcasing creative material. Some of these are crafted by individuals and organizations. Independent or even published writers use websites to provide access to their work through the Web. Visual artist, painters, directors and designers also publish their works online to showcase their work to a global audience for minimal financial cost.

Personal

There are individuals who create websites for personal reasons. This type of website includes websites that provides information and contact details of individuals, links of materials that are related to such as websites they are affiliated with, projects they have finished or social networking accounts. Although some people use social networking services to obtain online presence, there are still people who prefer publishing their contents on their personal blog or website.

8 Different Types of Websites

Defining websites is more complicated now than ever thanks to the diversification and development of resources and technology. Below is a breakdown of different types of websites you can encounter on the World Wide Web.

E-Commerce Websites

E-Commerce websites are online stores making it convenient to shop from the comfort of your own home. E-commerce websites enable business owners to run and maintain their store from a home or office environment without the need of an expensive shopfront. This type of website also incorporates a checkout cart in order to allow you to purchase directly from the site.

Blogs

Blogs (shortened from web log) came to the mainstream forefront in the early to mid 2000s. This kind of website operates in reverse-chronological order and can either support a second website or stand alone in its own right. Blogging is very popular as it allows a direct and personal interaction with your readers who can provide comments directly on the website.

Personal Websites

Personal websites are generated by individuals for friends and family to share information and pictures with each other. This kind of site has limited use for businesses (even micro businesses) as they are generally not search engine friendly in their setup.

Photo Sharing Websites

These websites have one sole purpose – which is to allow for the uploading and sharing of photographs online. Generally free to use, they have many practical uses particularly for those in the artistic and photographic industry.

Mobile Device Websites

Trying to view full size websites on a mobile can be difficult however there are now websites being created specifically for this purpose. As more and more people are using their phones to surf the internet and view web pages, then the number of these sites will only increase in the future.

Informational Websites

These are identified as sites which strive to provide information on a particular subject or subjects to the reader. Online dictionaries, local councils and real estate companies are examples of informational websites. They provide you with information that you may be seeking as well as further details on how you can contact the company in question if applicable.

Brochure/Catalogue Style Websites

An online brochure based website is more than just for informational purposes as it goes further in depth to provide information about products which are available to purchase. This differs from the traditional e-commerce website as it doesn’t have the checkout facility available online to purchase immediately. A website such as IKEA offers a perfect example as you are able to browse stock online and check availability, however to purchase you must visit your nearest outlet.

Social Media and Networking Websites

These websites are a combination of networking sites such as Facebook and MySpace, although they can also integrate online forums (whether for business or personal use). They are created purely for socialising and discussing topics. Social websites enable one to one connections between individuals.

Therefore before you launch into a redesign of your current business or a new business venture entirely, think about which website may suit your purposes so you can clearly identify your website requirements.